Headshot-Cropped

CREATIVE TEAM CAPTAIN

CREATIVE TEAM CAPTAIN

CREATIVE TEAM CAPTAIN

CREATIVE TEAM CAPTAIN

CREATIVE TEAM CAPTAIN

Gretchen is a visionary Creative Director, distinguishing herself through her adept leadership and inspiration of multidisciplinary teams; consistently delivering polished creative work across diverse channels for clients she now calls friends. Merging a robust design foundation with the insights of a creative strategist and the articulation of a copywriter, Gretchen elevates brands to new levels. Possessing an innate ability to discern and nurture individual strengths, Gretchen fosters both individual pride and collective excellence. With the high standards and hustle of a New Yorker, she also brings the honesty and reliability of an old friend rooting for you to win.

Most recently Gretchen was a design leader at the brand consultancy Prophet in NYC. Before that she was the Group Creative Director of Design at the marketing company Known, focusing on media & entertainment clients. Prior to this role, she co-founded the creative freelance network Nights & Weekends and oversaw talent curation. Gretchen began her career as a graphic designer in advertising at GREY.

Gretchen played collegiate field hockey and competed in the junior olympics in fencing. She brings the athletic tenants of hard work, perseverance, and leadership to her creative endeavors. Outside of work she enjoys pottery, abstract painting, naming her Spotify playlists, and browsing Zillow.

Gretchen is a visionary Creative Director, distinguishing herself through her adept leadership and inspiration of multidisciplinary teams; consistently delivering polished creative work across diverse channels for clients she now calls friends. Merging a robust design foundation with the insights of a creative strategist and the articulation of a copywriter, Gretchen elevates brands to new levels. Possessing an innate ability to discern and nurture individual strengths, Gretchen fosters both individual pride and collective excellence. With the high standards and hustle of a New Yorker, she also brings the honesty and reliability of an old friend rooting for you to win.

Most recently Gretchen was a design leader at the brand consultancy Prophet in NYC. Before that she was the Group Creative Director of Design at the marketing company Known, focusing on media & entertainment clients. Prior to this role, she co-founded the creative freelance network Nights & Weekends and oversaw talent curation. Gretchen began her career as a graphic designer in advertising at GREY.

Gretchen played collegiate field hockey and competed in the junior olympics in fencing. She brings the athletic tenants of hard work, perseverance, and leadership to her creative endeavors. Outside of work she enjoys pottery, abstract painting, naming her Spotify playlists, and browsing Zillow.

Gretchen is a visionary Creative Director, distinguishing herself through her adept leadership and inspiration of multidisciplinary teams; consistently delivering polished creative work across diverse channels for clients she now calls friends. Merging a robust design foundation with the insights of a creative strategist and the articulation of a copywriter, Gretchen elevates brands to new levels. Possessing an innate ability to discern and nurture individual strengths, Gretchen fosters both individual pride and collective excellence. With the high standards and hustle of a New Yorker, she also brings the honesty and reliability of an old friend rooting for you to win.

Most recently Gretchen was a design leader at the brand consultancy Prophet in NYC. Before that she was the Group Creative Director of Design at the marketing company Known, focusing on media & entertainment clients. Prior to this role, she co-founded the creative freelance network Nights & Weekends and oversaw talent curation. Gretchen began her career as a graphic designer in advertising at GREY.

Gretchen played collegiate field hockey and competed in the junior olympics in fencing. She brings the athletic tenants of hard work, perseverance, and leadership to her creative endeavors. Outside of work she enjoys pottery, abstract painting, naming her Spotify playlists, and browsing Zillow. 

Gretchen is a visionary Creative Director, distinguishing herself through her adept leadership and inspiration of multidisciplinary teams; consistently delivering polished creative work across diverse channels for clients she now calls friends. Merging a robust design foundation with the insights of a creative strategist and the articulation of a copywriter, Gretchen elevates brands to new levels. Possessing an innate ability to discern and nurture individual strengths, Gretchen fosters both individual pride and collective excellence. With the high standards and hustle of a New Yorker, she also brings the honesty and reliability of an old friend rooting for you to win.

Most recently Gretchen was a design leader at the brand strategy consultancy Prophet in NYC. Before that she was the Group Creative Director of Design at the marketing company Known, focusing on media & entertainment clients. Prior to this role, she co-founded the creative freelance network Nights & Weekends and oversaw talent curation. Gretchen began her career as a graphic designer in advertising at GREY.

Gretchen played collegiate field hockey and competed in the junior olympics in fencing. She brings the athletic tenants of hard work, perseverance, and leadership to her creative endeavors. Outside of work she enjoys pottery, abstract painting, naming her Spotify playlists, and browsing Zillow.

CAPABILITIES

Creative Ideation + Direction

Creative Ideation + Direction

Branding

Campaign Development

Presentations + Storytelling

Creative Strategy

UI / UX Design

Copywriting

Naming

Project Management

RECENT WORK EXPERIENCE

PROPHET                                    Creative Director, Design
                                                      2022 - 2023

PROPHET                                       
Creative Director, Design
2022 - 2023

PROPHET                                         Creative Director, Design
                                                           2022 - 2023

PROPHET                                       
Creative Director, Design
2022 - 2023

KNOWN                                       Group Creative Director, Entertainment Marketing
                                                      2019 - 2022

KNOWN                                       
Group Creative Director
2020 - Present

KNOWN                                            Group Creative Director
                                                           2020 - Present

KNOWN                                       
Group Creative Director, Entertainment Marketing
2019 - 2022

BLACKBIRD                                Creative Director
                                                      2017 - 2019

BLACKBIRD
Creative Director
2017 - 2019

BLACKBIRD                                     Creative Director
                                                           2017 - 2019

BLACKBIRD                                
Creative Director
2017 - 2019

NIGHTS & WEEKENDS             Co-Founder & Chief Creative Officer
                                                      2018 - 2019

NIGHTS & WEEKENDS             Co-Founder &
                                                      Chief Creative Officer
                                                      2018 - 2019

NIGHTS & WEEKENDS             
Co-Founder & Chief Creative Officer
2018 - 2019

NIGHTS & WEEKENDS                  Co-Founder & Chief Creative Officer
                                                           2018 - 2019

NIGHTS & WEEKENDS             
Co-Founder & Chief Creative Officer
2018 - 2019

PLAYBOY                                     Associate Creative Director, Marketing
                                                      2016 - 2017

PLAYBOY                                     Associate Creative Director,
                                                      Marketing
                                                      2016 - 2017

PLAYBOY                                     
Associate Creative Director, Marketing
2016 - 2017

PLAYBOY                                          Associate Creative Director, Marketing
                                                           2016 - 2017

PLAYBOY                                     
Associate Creative Director, Marketing
2016 - 2017

VIACOM                                       Associate Creative Director, Scratch
                                                      2013 - 2016

VIACOM                                       Associate Creative Director,
                                                      Scratch
                                                      2013 - 2016

VIACOM                                       
Associate Creative Director, Scratch
2013 - 2016

VIACOM                                            Associate Creative Director, Scratch
                                                           2013 - 2016

VIACOM                                       
Associate Creative Director, Scratch
2013 - 2016

I'VE HAD THE PLEASURE OF WORKING WITH

SPOTIFY

VIACOMCBS

CNN

WARNERMEDIA

WAZE

SPOTIFY

LIVE NATION

LIVE NATION

NICKELODEON

GM

INSTAGRAM

CHEDDAR

BRYANT PARK

MATTE

PLAYBOY

PEPSI

PLANET FWD

IMAX

ROCKEFELLER CENTER

UNIVERSAL MUSIC GROUP

SHAFER VINEYARDS

THE CLINTON FOUNDATION

THE CLINTON FOUNDATION

MTV

WHAT THE PEOPLE SAY

CONTACT

CONTACT

CONTACT

Please get in touch for projects or collaborations:
gretchen.mayer@gmail.com


Please get in touch for projects or collaborations:
gretchen.mayer@gmail.com

Please get in touch for projects or collaborations:
gretchen.mayer@gmail.com

CONNECT

CONNECT

"Gretchen combines the absolute highest taste level with an innate hunger to collaborate and execute. That she possesses both a spine and a sense of humor makes working with her feel like magic. I can't wait to work with her again."

PHILLIP MORELOCK — MANAGER
Former Chief Digital Officer, Playboy

"From start to finish, working with Gretchen was an absolute pleasure. Gretchen helped me create the initial identity for my new brand and I remain truly thrilled. Her communications were clear, quick, and easy to follow. She completed every single element of the project early or on time. The quality of her finished work far exceeded my very big expectations. I plan to hire Gretchen again and again."

JULIA COLLINS — CLIENT
Founder & CEO, Planet FWD

"Whenever I have a special creative project or need a presentation with elevated art direction I call upon Gretchen. She is not only a talented consistent creative, but professional and timely. I love working with Gretchen and can only highly recommend her work...as long as she continues to save time for me and my projects!"

MAYA PETERSON — CLIENT
Sr. Director, Cultural Intelligence & Creative Strategy, ViacomCBS

"I’ve had the pleasure of working with many many designers and creative directors over the years, and Gretchen is—hands down—the cream of the crop. Her work ethic is second only to her impeccable taste. And she’s a pleasure to work with to boot."

ERIC SOLOMON — COLLEAGUE 
Former CMO in Residence, Blackbird

© 2024 GRETCHEN MAYER

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