GRETCHEN MAYER
BUILDS BRANDS
THROUGH IDENTITY
DESIGN, STRATEGIC STORYTELLING, AND
360 CAMPAIGNS.

GRETCHEN MAYER BUILDS BRANDS THROUGH IDENTITY DESIGN, STRATEGIC STORYTELLING, AND 360 CAMPAIGNS.

GRETCHEN MAYER BUILDS BRANDS THROUGH IDENTITY DESIGN, STRATEGIC STORYTELLING, AND 360 CAMPAIGNS.

GRETCHEN MAYER
BUILDS BRANDS
THROUGH IDENTITY
DESIGN, STRATEGIC STORYTELLING, AND 360 CAMPAIGNS.

For Gretchen design is: solving problems, telling great visual stories, and delivering elevated brand consistency to consumers. She believes every project should begin by asking why not how. Gretchen's approach to everything she does combines NYC hustle with the honesty and reliability of an old friend who's rooting for you to win. 

Gretchen is currently a Group Creative Director of the Design squad within the larger Entertainment & Marketing group at the modern marketing company, Known. Fueled by data science and backed by strategy, she leads visual identity projects and 360 brand campaigns. Prior to this role, she co-founded the creative freelance network Nights & Weekends and oversaw talent curation and creative outputs. She also helped Peabody & Emmy award winning marketer Ross Martin launch his brand strategy & business innovation firm Blackbird. Gretchen started her career as a graphic designer in advertising & event production.

Gretchen is a former collegiate field hockey athlete and junior olympics competitor in fencing. Her first business venture was creating bespoke duct tape wallets in high school. Outside of work she enjoys abstract painting and hand-harvesting sea salt.

For Gretchen design is: solving problems, telling great visual stories, and delivering elevated brand consistency to consumers. She believes every project should begin by asking why not how. Gretchen's approach to everything she does combines NYC hustle with the honesty and reliability of an old friend who's rooting for you to win. 

Gretchen is currently a Group Creative Director of the Design squad within the larger Entertainment & Marketing group at the modern marketing company, Known. Fueled by data science and backed by strategy, she leads visual identity projects and 360 brand campaigns. Prior to this role, she co-founded the creative freelance network Nights & Weekends and oversaw talent curation and creative outputs. She also helped Peabody & Emmy award winning marketer Ross Martin launch his brand strategy & business innovation firm Blackbird. Gretchen started her career as a graphic designer in advertising & event production.

Gretchen is a former collegiate field hockey athlete and junior olympics competitor in fencing. Her first business venture was creating bespoke duct tape wallets in high school. Outside of work she enjoys abstract painting and hand-harvesting sea salt.

For Gretchen design is: solving problems, telling great visual stories, and delivering elevated brand consistency to consumers. She believes every project should begin by asking why not how. Gretchen's approach to everything she does combines NYC hustle with the honesty and reliability of an old friend who's rooting for you to win. 

Gretchen is currently a Group Creative Director of the Design squad within the larger Entertainment & Marketing group at the modern marketing company, Known. Fueled by data science and backed by strategy, she leads visual identity projects and 360 brand campaigns. Prior to this role, she co-founded the creative freelance network Nights & Weekends and oversaw talent curation and creative outputs. She also helped Peabody & Emmy award winning marketer Ross Martin launch his brand strategy & business innovation firm Blackbird. Gretchen started her career as a graphic designer in advertising & event production.

Gretchen is a former collegiate field hockey athlete and junior olympics competitor in fencing. Her first business venture was creating bespoke duct tape wallets in high school. Outside of work she enjoys abstract painting and hand-harvesting sea salt.

For Gretchen design is: solving problems, telling great visual stories, and delivering elevated brand consistency to consumers. She believes every project should begin by asking why not how. Gretchen's approach to everything she does combines NYC hustle with the honesty and reliability of an old friend who's rooting for you to win. 

Gretchen is currently a Group Creative Director of the Design squad within the larger Entertainment & Marketing group at the modern marketing company, Known. Fueled by data science and backed by strategy, she leads visual identity projects and 360 brand campaigns. Prior to this role, she co-founded the creative freelance network Nights & Weekends and oversaw talent curation and creative outputs. She also helped Peabody & Emmy award winning marketer Ross Martin launch his brand strategy & business innovation firm Blackbird. Gretchen started her career as a graphic designer in advertising & event production.

Gretchen is a former collegiate field hockey athlete and junior olympics competitor in fencing. Her first business venture was creating bespoke duct tape wallets in high school. Outside of work she enjoys abstract painting and hand-harvesting sea salt.

KNOWN                                       Group Creative Director, Design
                                                      2020 - Present

KNOWN                                       
Group Creative Director
2020 - Present

KNOWN                                            Group Creative Director
                                                           2020 - Present

KNOWN                                       
Group Creative Director
2020 - Present

BLACKBIRD                                Creative Director
                                                      2017 - 2019

BLACKBIRD
Creative Director
2017 - 2019

BLACKBIRD                                     Creative Director
                                                           2017 - 2019

BLACKBIRD                                
Creative Director
2017 - 2019