REBRANDING A LEADING DATA SCIENCE FIRM DELIVERING TRANSFORMATIVE SOLUTIONS
Best in class data science and market research firm Schireson charged consultancy Blackbird to provide the company with a singular grounding for the whole business that would pave the way for future growth. Blackbird accomplished this by building a robust, meaningful brand strategy that was activated by a complete visual identity overhaul. The strategy work culminated in the anchoring brand idea 'Solve On' — Schireson is fueled by the innate understanding that there is always a better way, a simpler way, a smarter way, a faster & easier way. The new logo and visual identity ensures that anyone who interacts with Schireson will not only see this brand idea, but feel it too.
Best in class data science and market research firm Schireson charged consultancy Blackbird to provide the company with a singular grounding for the whole business that would pave the way for future growth. Blackbird accomplished this by building a robust, meaningful brand strategy that was activated by a complete visual identity overhaul. The strategy work culminated in the anchoring brand idea 'Solve On' — Schireson is fueled by the innate understanding that there is always a better way, a simpler way, a smarter way, a faster & easier way. The new logo and visual identity ensures that anyone who interacts with Schireson will not only see this brand idea, but feel it too.
branding
CREATIVE STRATEGy
UI / UX DESIGN
branding
CREATIVE STRATEGy
UI / UX DESIGN